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fashion pr getting your fashion message out thereFashionPR is a portal specializing in the fashion industry and all its related cousins, including: photography, illustration, design, hair, beauty, lifestyle and the arts.Whether you want to browse the latest batch of industry press releases, read about the new seasons trends or need PR assistance for your business, FashionPR is here to help. Along with providing services in-house we also work with industry professionals to ensure that we can cater to a wide range of PR needs.
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FASHION FEATURES
Now On: The Story of the SupremesIf you missed ‘The Story of the Supremes’ at the V&A last year you could always catch the touring exhibition at its latest destination; the city of Bath.
Set against the elegant backdrop of the Assembly Rooms this exhibition offers an all-encompassing experience of time and place, plus plenty of sequins and showbiz glamour thrown in.
Former Supreme, and self-confessed hoarder, Mary Wilson has built up an incredible archive of material dating back to 1959 when the group originally formed as The Primettes. Long before the days of image consultants and personal stylists The Supremes, Mary, Diana and Flo, (and later Cindy, Jean, Lynda, Scherrie and Susaye) created their early outfits on the home sewing machine.
The trio started out wearing demure, conservative styles typical of the early 60s but as their popularity soared their look became more glitzy and flamboyant. Chiffon and velvet were replaced by skin tight sequined evening dresses to maximise their impact under strong studio lighting. And their trade-mark wigs were complemented by false eyelashes, big earrings and dramatic make-up.
Motown Records instituted a special ‘Artist Development’ programme similar to the Hollywood charm schools of the thirties and forties. Maxine Powell gave lessons on the proper way to dress, eat, sit, walk and how to appear on television. To hone dance and performance skills, legendary choreographer and dancer Cholly Atkins developed the slick routines that were the hallmark of Motown performances, and musician Maurice King handled music and on-stage patter.
Images courtesy of Motown Records Archive |